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AUGUST 2014

Recruiting a Middleweight / Senior Designer in HK

Our rapidly growing Hong Kong office is on the lookout for a Middleweight or Senior Designer.

Do you have a burning desire to create future luxury brands for Asia-Pacific? Do you have a good understanding of what it’s like to work in a full-service branding agency? Are you a conceptual, creative thinker with well-honed technical skills and a keen eye for detail? Are you able to work independently - as well as alongside other multi-disciplinary team members including brand strategists and project managers?

Are you ready to step up and take your design skills to a higher level? If so, we want to meet you. Please submit your application to our Design Director david@yangrutherford.com together with a CV and examples of your work (.pdf file or web address).

Requirements:
- Diploma or Bachelor’s Degree in design
- 2-6 years branding/design agency experience
- Exceptional creative skills
- Fluent in current Adobe design software
- Fluent in English and Cantonese
- Mandarin is advantage but not necessary.
- Highly accomplished portfolio
- Experience with luxury brands an advantage
- Experience in print / web and production
- Knowledge in motion graphics is a plus

NOVEMBER 2013

New Associate Director

Winnie Lai joins Yang Rutherford as Associate Director for Strategic Planning and Project Management. Winnie graduated with Bachelor of Arts in Economics from Stanford University, CA. In 2007, she was working on marketing and web analytics for Hotwire Inc., San Francisco. She joined The Brand Company, Hong Kong, in 2008 and played an active role in major Chinese brand development projects. In 2010, she was Strategic Planner for Isobar, making strategic recommendations to client management teams on various digital marketing campaigns through online channels. She joined Yang Rutherford from Leo Burnett, where she led planning projects for P&G Global and Greater China. She also has extensive experience in the luxury, hospitality and property sectors.

NOVEMBER 2013

100 new brand images for EAST

Yang Rutherford have just completed shooting, art directing, editing and retouching an exciting new brand image library for EAST - the group of lifestyle business hotels who do things a little differently. Owner Swire Hotels asked Yang Rutherford to capture the EAST spirit - spontaneous, natural, fun and engaging - with a series of nearly 100 images. Shooting more than 15,000 frames, over five busy high tempo days, we created a bank of images that do just that. Slightly instagram, and very unpredictable in nature, the images appear as if captured by guests themselves. Lively and, at times, a little mad, the photographs speak volumes for this wonderfully unstuffy, vibrant brand of hotels.

OCTOBER 2013

Book launch for Tamar, HK Government Headquarters

Yang Rutherford has completed a book commemorating the construction of the HKSAR Government Headquarters at Tamar. Occupying a 4.2 hectare site, valued at HK$24.3 billion and costing HK$5.2 billion to develop, the new headquarters have been at centre of attention for some time. Designed by Hong Kong's Rocco Design Architects and built by joint venture partners Gammon Construction and Hip Hing, Tamar was completed in late 2011.

AUGUST 2013

KEF E Series launch

Introducing the world's most advanced, high performance home theatre speaker system - featuring a genuine high fidelity sound - that's certain to bowl you over. Compact and elegant, E Series discretely delivers an extremely enhanced movie and music experience.

The Extremely E Series campaign is a communications platform, developed by Yang Rutherford, that is designed to last the duration of this product's lifetime. Highly flexible, the strapline will be adapted to focus on specific aspects of the E Series, for example: Extremely good looking; Extremely High Performance; Extremely powerful.

our clients

Select a client or project to view our work

Hospitality

A Curious Group of Hotels

City of Dreams

Cowley Manor

EAST Hotels

EAST Beijing

Hotel Icon

Hyde Hotels

Langham Hospitality Group

L'Hotel Paris

Marco Polo Hotels

New World Hospitality

Niccolo Hotels

Rediscovered

Rosewood Hotels and Resorts

Sands Casino & Resorts

Shangri-La Magazine

Swire Hotels

The Opposite House

The Upper House

The Workshop

Restaurants Clubs Bars

Above & Beyond

Bei

Domain

Duddell's

Feast

Green

Hagaki

Le Restaurant Paris

Punk - Beijing

Sugar

Sureno

The Market

Xian

Real Estate

226

Blake's Advisors

Chow Tai Fook

CTF Finance Centre

The Dalat at 1200

Fantasia Holdings

Gammon Construction

Grosvenor Crescent

Karma Lakelands

Nan Fung Group

New World Development

Ocean 3651

Summer Group

Swire Properties

Unitech Group

Winfield

World Resorts

Wharf Holdings

Fashion & Retail

Debenhams

Gee

Givenchy

Hugo Boss

Josephine Home

LVMH

Moss Bros Group

Ozwald Boateng

Pacific Place

Products & Services

Essenza Style

KEF Blade

KEF Connects

KEF LS50

KEF R-Series

KEF The Fifty

KEF The Reference

KEF X300

KEF E-Series

KEF M-Series

Ozwald Boateng Fragrance

RDA Organic

Finance & Institutions

Advent International

American Express

Argentum Consulting

Casa Dei Bambini

CIS Hangzhou

CIS Hong Kong

Coutts World Card

Habour Business Forum

Hong Kong Government

Made in Africa Foundation

Mirae Asset

Tiger Cub Funds

Others

10 Design

Aedas

RMJM

South China Morning Post

Strata

SCMP Style Magazine

Urban Rock

our world

Global projects from
two timezones.

Hong Kong

13F Fung Lok Commercial Building
163 Wing Lok Street
Sheung Wan
Hong Kong
Tel +852 2850 6262
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London

25 Chelsham Road
London SW4 6NR
United Kingdom
Tel +44 207 622 5788
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