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The arts club

with history

Brand design

Communications

restaurants & bars

Duddells

Creating a new arts club

Honest about art - serious about food

Duddell’s is a private members' club and restaurant for people who have an active appreciation for the arts. Founded by three of Hong Kong’s most influential young minds - Yenn Wong, Alan Lo and Paulo Pong -  Duddell’s stylishly relaxed interiors provides a colourful backdrop against which creative ideas can be shared and developed. It is a place where creative people come together to meet, eat, drink, entertain and relax in an environment that will connect art and people in a fresh, new way - allowing art masters and novices alike to embrace and develop the new cultural context adopted by the city. With the rise of Hong Kong as Asia’s art and design gateway, Duddell’s will also be unique hub for like-minded international visitors who are keen to engage with the vibrant local landscape and its key players.

Creating the Duddell's identity system

The identity system Yang Rutherford created for Duddell's is yet another example of branding that uses a blend of East and West. The multiple illustrations, which together form the Duddell's unique marque, pay close attention to Hong Kong's Colonial heritage and uniquely Chinese culture.

Inspired by the 19th Century autioneer George Duddell - who owned much of the area surrounding Duddell Street - the identity system features human figures with different surreal heads to represent the club's many services. The primary logo form - a man with gavel and top hat - celebrates George Duddell's career in the auction houses of Macau and Hong Kong in the 1840s.

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13F Fung Lok Commercial Building
163 Wing Lok Street
Sheung Wan
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Tel +852 2850 6262
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