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KEF Blade
No compromise
KEF Blade
Flagship product advertising
Pure simplicity
The world’s first 'single apparent source speaker' delivers a sound so precise, it’s virtually indistinguishable from a live performance. Unlike conventional speakers, Blade’s revolutionary driver configuration speaks to you with a single voice. It radiates sound waves at all frequencies in perfect harmony. Its new patented technologies, are the result of KEF’s three-year research and development programme.
With two successful campaigns for KEF products (R Series and LS50 loudspeakers) complete, Yang Rutherford were asked to create a 'hero' image for the flagship Blade loudspeaker. We are also developing the advertising campaign.
Scope
Advertising
Art Direction
Photography
Copy Writing
our clients
Select a client or project to view our work
Hospitality
A Curious Group of Hotels
City of Dreams
C Side
EAST Hong Kong
Sands Casino & Resorts
Shangri-La Magazine
Restaurants & Bars
Bei
Green
Le Restaurant Paris
Punk - Beijing
Sureno
The Market
Real Estate
Blake's Advisors
BLV Realty Organisation Inc
Chow Tai Fook
CTF Guanghzou
Fantasia Holdings
Gammon Construction
Nan Fung Group
New World Development
Summer Group
Swire Properties
Unitech Group
World Resorts
Fashion & Retail
Debenhams
Gee
Hugo Boss
LVMH
Moss Bros Group
Products & Services
KEF The Fifty
KEF X300
Finance & Institutions
Advent International
American Express
Argentum Consulting
Casa Dei Bambini
Habour Business Forum
Hong Kong Government
Made in Africa Foundation
Mirae Asset
our world
Global projects from
two timezones.
Hong Kong
13F Fung Lok Commercial Building
163 Wing Lok Street
Sheung Wan
Hong Kong
Tel +852 2850 6262
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London
25 Chelsham Road
London SW4 6NR
United Kingdom
Tel +44 207 622 5788
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No part of this website, designs, layouts or any of its contents may be reproduced, copied, modified or adapted, without the prior written consent of Yang Rutherford. © 2013 Yang Rutherford. All Rights Reserved.