menu
菜单
Brand Bible
New World Hospitality
Corporate Bible
Elegant, simple and concise
New World Hospitality is a global hotel management group with a portfolio of three distinctive hotel brands: ultra luxury Rosewood Hotels & Resorts; deluxe New World Hotels; and select service Pentahotels.
As a prelude to an aggressive expansion programme – that will see the company double in size by 2015 – New World commissioned Yang Rutherford to design a corporate bible that concisely summarises the brand's philosophy and considerable business activitiy. The bible is used to attract potential business partners as well as for recruitment and pubic relations.
Scope
Brochure design
Copywriting
our clients
Select a client or project to view our work
Hospitality
A Curious Group of Hotels
City of Dreams
EAST Hong Kong
Sands Casino & Resorts
Shangri-La Magazine
Restaurants & Bars
Bei
Green
Le Restaurant Paris
Punk - Beijing
Sureno
The Market
Real Estate
Blake's Advisors
BLV Realty Organisation Inc
Chow Tai Fook
CTF Guanghzou
Fantasia Holdings
Gammon Construction
Nan Fung Group
New World Development
Summer Group
Swire Properties
Unitech Group
World Resorts
Fashion & Retail
Debenhams
Gee
Hugo Boss
LVMH
Moss Bros Group
Products & Services
KEF The Fifty
KEF X300
Finance & Institutions
Advent International
American Express
Argentum Consulting
Casa Dei Bambini
Habour Business Forum
Hong Kong Government
Made in Africa Foundation
Mirae Asset
facebook
linkedin